The role of nudges, carrots and sticks in reaching target rates for Covid vaccinations

After everyone who wants to be vaccinated against Covid-19 has had their shots, what percentage of the population is likely to remain unvaccinated – and what should governments do about it?

Two articles bring carrots, sticks, behavioral economics and nudge theory into policy-shaping considerations.

Mind you, in this country it could be a while before the government has to think about persuading reluctant or complacent citizens to take their Covid shots.

Judith Sloan, an economist and company director, in an article for The Australian references Richard Thaler, who was awarded the Nobel memorial prize in economic sciences in 2017.

Thaler, who made his name by combining the disciplines of economics and psychology, is famous for nudge theory, which he discussed in an interview published in The New York Times this month:

 “Nudges gently guide people without requirements or economic incentives. Informing people about the benefits of vaccinations and making it as easy as possible to get a shot are in this category.” Continue reading “The role of nudges, carrots and sticks in reaching target rates for Covid vaccinations”